Grab your cycling cap and your calendar: in July 2025, Lille turns into a festive cycling capital for the Grand Départ of the Tour de France!
With group rides, unique bike-themed exhibitions, and a concert perfectly drafting behind the event, the city is celebrating the bicycle in style.
Whether you’re a vintage frame fanatic, pedal addict, or just here for the atmosphere, there’ll be plenty to get your wheels spinning. Follow the guide — we’re taking you on a Tour… with a twist of rides, exhibits, and music.
Article updated on June 26, 2025 — more info coming soon!
🤘 June 28–29: Ride the same roads as the pros!
The Ch’ti Bike Tour invites you to ride in the footsteps of the pros.
Put on your jersey, clip in, and hit the official roads of the 2025 Tour de France — specially marked out just for you. Whether you’re a weekend rider or a die-hard cycling fan, come take on the same climbs as the champions. Expect a full dose of sport, atmosphere, and Northern spirit in Armentières!
On the program:
→ The ALIVE Challenge: 230 km for the boldest riders
→ The Monts Route: 65 km, 120 km, or 160 km
→ Family Ride: 20 km to share the joy of cycling with kids and adults alike!
Registration now open at lechtibiketour.org
🤘 July 4, one epic concert: Rock’n Roule Baby!
And to loosen up your legs and shake your head, don’t miss the Grand Cyclists’ Ball on Friday, July 4th! Crazy vibes GUARANTEED — trust me, I know these rascals 😉
The Chasse Patates, world champs of Rock’n’Roule, have sharpened their calves and guitars for the big start of the 2025 Tour de France.
Even if their songs are in French, the show and the atmosphere are amazing — totally worth it for foreigners too!
There’ll also be a bike village with cycling stands — including me, VERA, with my iconic caps!
Meet us at Le Grand Sud, 50 Rue de l’Europe in Lille to catch these legends and their new album! Info and tickets right here! (between €15 and €17)
Want a little teaser for the road? 🥳 Enjoy!
🚲 Expo « Le Tour vu d’en Haut(s) »
This unique retrospective immerses visitors in over a century of cycling history, highlighting key moments of the Tour in the region. Collectibles, iconic jerseys, captivating stories, and rare archives offer a unique experience for cycling enthusiasts and curious visitors eager to (re)discover this sporting epic.
Don’t miss: The jersey from Eddy Merckx’s first Tour de France (1969)
Dates: March 27 to July 27, 2025
Location: 151 Av. du Président Hoover, 59000 Lille
Free entry, open from 8 a.m. to 7 p.m.
Info : EXPO : Le Tour vu d’en Haut(s)
🚲 Expo Vintages Bikes « Machines & Mens »
Dive into over a century of cycling passion! 64 carefully restored vintage bikes, champion stories, original accessories… The “Machines and Men” exhibition takes you on a unique journey through cycling history from 1909 to 2003.
Don’t miss: Experts and collectors sharing their stories.
Dates: June 27 to July 15, 2025
Location: B’twin Village, 4 rue du Professeur Langevin, 59000 Lille
Free entry, open daily from 10 a.m. to 7:30 p.m.
Info : EXPO : Des Machines et des Hommes
🚲 Expo of Racing Bikes Made in the Region
Dive into the world of cycling with 15 locally made bikes, including some once owned by former pros. On display every day — viewable from outside, no ticket needed!
Dates: May 31 to July 31, 2025
Location: Maison des Mobilités, 59000 Lille
Free.
Info : EXPO : Vélos de Course
🚲 Expo – Demo – BBQ at LaFraise: celebrating 10 years of custom bikes in Roubaix
The day’s program? Easy:
3–6 PM – Live framebuilding demo + behind-the-scenes of how custom bikes are made.
For the curious minds and the bike nerds: Andreas will be building a road bike frame right in front of you. It’ll probably be his 100th one, and yep—you’ll even have a shot at winning it that day.
We’ll also be showing the finish of Stage 1 of the Tour de France on screen.
6 PM – ’til you’re full and tipsy: BBQ, drinks & music!
Date: Saturday, July 5, 2025 – 3 to who knows PM
Place: LaFraise, 117 Rue Montgolfier, 59100 Roubaix, France
Entry free.
Info : 10 years of LaFraise in Roubaix
🚲 Pianovélo: when piano meets bicycle
Philippe Séranne and David Aubaile are touring France by bike in 150 stages—hauling 250 kg of piano behind them. One is a virtuoso of sharp-edged words, the other a long-time musical companion of Brigitte Fontaine, Salif Keita, Khaled, and many more. Together, they play, sing, provoke laughter—and most importantly, help lighten the heavy load of resignation, fear, and discouragement that weighs on our fragile, conscious shoulders as we face the future. One hour of grace. A deep musical connection. Powerful, truthful lyrics that strike a chord—and above all, joy. The joy of a “rolling madman” who sweeps away despair and cracks open a window of freedom in our sleepy daily lives. A show that revives tired legs and lifts the spirit!
Lots of dates coming up nearby:
Sunday, June 29 – Wambrechies – AMAP La Fée des Champs
Tuesday, July 1 – Villeneuve d’Ascq – Espace Altercité, 220 rue Jean-Jaurès
Tuesday, July 2 & Wednesday, July 3 – Genech & Bachy – Animations and walkabouts on July 2 in Genech & concert on July 3 at Le Tiers-Lieu des Évidences in Bachy
Friday, July 4 – Saint-Amand-les-Eaux (59) – Les Ateliers du Wacq
Sunday, July 6 at 6 p.m. – Salle François Mitterrand, Grand’Place, 59730 Saint-Python
Tickets: €12
Details and bookings for each date available on their website: Pianovélo Tour de France
🚲 Old-School Bike Show : À Bicyclette !
Sunday, July 6, from 2:30 to 5:30 PM, the Musée du Terroir is celebrating the Tour de France passing through our region with demos and workshops for all ages! On the program: Vintage bike exhibition and a look back at the industrial heritage of the North. Bike repair tips and tricks. Live demo by a vintage bike restorer. And come try out some weird and wonderful bikes!
Date: Sunday july 6th
Location: Musée du Terroir, 12 carrière Delporte, 59650 Villeneuve-d’Ascq, France
Entry free.
Info : EXPO : Old-schoold bikes
🚲 Go Champion !
In the 1960s, French sports reached a turning point. After the poor performance at the Rome Olympics, General de Gaulle launched an ambitious national sports policy. The exhibition Go for it, Champion! takes us through this pivotal decade (1958–1969), from the creation of sports institutions and major victories to the growing public passion for sports — from the Goitschel sisters to the legendary Poulidor vs. Anquetil rivalry, and even the invention of instant replay on TV.
Date : Every day except Tuesdays
Location : Maison Natale Charles de Gaulle 9 rue Princesse 59000 Lille
Info : Expo Vas-y Champion !
🚲 The Tour de France is coming through! Fun, games & big screen at Tartous et Cie
Sunday, July 6, from 10 AM to 6 PM, it’s full-on bike fever at Tartous et Cie! Big screen Tour de France coverage, cycling quiz, temporary tattoos, vintage hair salon, old-school games, ice cream, cyclist-approved beers, grilled ham and fries. Caravan rolls in at 12 PM, riders pass by at 2 PM!
Date : Sunday july 6 2025
Location : Tartous Et Compagnie 29 Rue de Saint-Pol, 62127 Monchy-Breton, France
Info : Bike-Themed Activities: Le Passage du Tour de France
💛 Into design and cycling? You’re gonna love this.
For the 2025 Tour de France Grand Départ in Lille, skip the basic souvenir tee…
Slip on a piece imagined and designed in Roubaix — the ultimate textile and cycling city — then carefully crafted within 60 km of the Lille metro area.
Graphic cycling caps, smart neck warmers, stylish musettes: every VERA accessory is a textile nod to the Tour de France. Quality fabrics, comfy fits, and above all, design that breaks away from the pack.
The “La Folie Caravane” Collection drops end of June — a bold, festive, bike-loving capsule to celebrate the Tour the right way.
📍Come by the VERA CYCLING shop, 36 rue du Général Sarrail in Roubaix.
It’s not just a store — it’s the HQ for lovers of design, textiles, and the beautiful bicycle.
